To Advertise
You may reach us at the Chicago Jewish News via the form
in the Contact
Us section of this site. You can also call us at 847-966-0606, fax
us at 847-966-1656, or mail to or visit us at 5301 W.
Dempster, Skokie, IL 60077.
What kind of advertising information would you like?
WHY ADVERTISE WITH
THE CHICAGO JEWISH NEWS?
The Chicago Jewish News is Chicago's only weekly Jewish newspaper. It's
a newspaper that has won dozens of awards for journalistic excellence
and has been called "top notch" by the Chicago Tribune, "exceptional" by
the Chicago Reader.
Our demographics are especially appealing to advertisers. The Jewish
market is affluent, involved, interested. One that is very responsive to
products and services advertised in the Chicago Jewish News, a
publication for which they feel a special affinity and consider
their "hometown" newspaper.
Every week, we reach more than 40,000 readers, readers who feel a
loyalty to us, who think of us as more than a paper, who see us as their
connection to their community. And, what's most important to
advertisers, readers who respond to the ads in the paper.
WHO ARE OUR READERS?
With an average household income of $122,000, our subscribers have money
to spend and are constantly on the lookout for ways and places to spend
it.
Our readers cover the entire spectrum of the Jewish community: 45% are
Conservative, 30% are Reform, 11% are Orthodox, 3% are
Reconstructionist, 11% are secular or other.
Our readers come from every geographic part of the metropolitan area:
46% live in the northern suburbs, 29% live in Chicago, 17% live in the
northwest suburbs, 4% live in the southern suburbs, 4% live in the
western suburbs.
- HALF of our readers are between the ages of 25 and 54.
- 54% of our readers are women, and 46% are men.
- 87% of our readers say they read every issue.
- 72% refer to each issue for up to a month or more.
- Almost TWO THIRDS of our readers say they use the ads in the Chicago
Jewish News as the basis for making inquiries or purchases.
INCOME
Our readers have an average household income of $122,000 per year.
Almost HALF of our readers have an annual income of more than $140,000.
HOME
87% of our readers are homeowners. HALF own a home valued at between
$150,000 and $300,000. Nearly a QUARTER own a home valued at between
$300,000 and $700,000.
EDUCATION
More than 70% of our readers have college degrees. 26% have
post-graduate degrees.
DINING
Nearly 55% of our readers eat out between 6 and 30 times every month.
ENTERTAINMENT
More than TWO THIRDS attend an entertainment event at least four times a
month.
COMPUTER
Almost TWO THIRDS own a home computer.
TRAVEL
Nearly 70% traveled by air for pleasure during the last year, with
almost 25% traveling three times or more. More than 40% traveled by air
for business.
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ADVERTISING IN THE PAPER
Advertising Agencies:
A 15% commission is allowed to recognized agencies. Ad must be camera
ready.
Not-for-Profit Organizations:
A 25% discount on space charges is available to not-for-profit
oganizations. Advertisers do not qualify for both agency and
not-for-profit discounts.
Payment Policies:
Invoices are payable within 30 days. The Jewish News reserves the right
to cancel advertising for non-payment. New advertisers must pay in
advance until credit with the Chicago Jewish News is established.
Rates for Advertisers in the Paper
Please call our office for information (847.966.0606).
OTHER RATE INFORMATION
Classifieds:
Classified ads are $40 (up to 25 words) or $50 (up to 40 words). A
business card size ad is $70. Display classified rates are: $115 for
1/15 page; $135 for 1/10 page, and $155 for 1/8 page. If the ad runs
twice, the third time is free.
Special Page Positions:
Inside Front Cover (25% additional); Back Cover (25%
additional); Inside Back Cover (20% additional); By Joseph
Aaron - facing IBC - (15% additional); Page 5 (15% additional).
Special Page Request:
When available, an advertiser may request a special page position at an
additional rate of 10%. If the page requested is not available at the
time of printing, the charge will be removed from the invoice.
Color Charges:
2-Color ($150); 4-Color ($300 Non-commissionable).
National Rate:
$36.00 per column inch.
Cancellations:
Must be submitted in writing prior to closing. All verbal instructions
re: contracts and insertion orders must be confirmed in writing.
Insert Requirements:
Pre-printed inserts are acepted upon approval of The News. Please call
for price information.
Policies:
Acceptance of advertisement is subject to approval by The Jewish News.
Ads positioned at discretion of The Jewish News. Advertiser assumes full
responsibility for content. Credit for errors limited to first
insertion. Credit won't exceed cost of space in which error occurs. No
allowance for any errors not affecting the message.
PRINT ADVERTISING DIMENSIONS
A page is 9-3/4" x 14" - 5 columns per page. Most advertising in
The Jewish News conforms to the standard sizes for both tabloid
newspapers and magazines. The measurements for the junior page coincide
with the standard magazine size.
A Sample of Some of the Configurations
You Can Use
| PAGE
FRACTION |
WIDTH
INCHES |
DEPTH
INCHES |
| Full |
9-3/4" |
13-3/4" |
| 4/5 V |
7-13/16" |
13-3/4" |
| 2/3 |
7-13/16" |
11-11/16" |
| Jr. Page |
7-13/16" |
11" |
| 1/2 V |
5-13/16" |
12" |
| 1/2 H |
9-3/4" |
6-3/4" |
| 1/2, 4
COL. |
7-13/16" |
9" |
| 2/5 V |
3-13/16" |
13-3/4" |
| 2/5 H |
5-13/16" |
9-1/4" |
| 1/3 H |
9-3/4" |
4-5/8" |
| 1/3 V |
5-13/16" |
7-3/4" |
| 1/3, 4
COL. |
7-13/16" |
5-7/8" |
| 1/4 V |
3-13/16" |
8-11/16" |
| 1/4
Square |
5-13/16" |
5-7/8" |
| 1/5 V |
1-7/8" |
13-3/4" |
| 1/5 H |
3-13/16" |
6-7/8" |
| 1/5, 3
COL. |
5-13/16" |
4-5/8" |
| 1/6 |
3-13/16" |
5-7/8" |
| 1/6, 3
COL. |
5-13/16" |
3-15/16" |
| 1/8 V |
3-13/16" |
4-3/8" |
| 1/8 H |
5-13/16" |
2-15/16" |
| 1/10 V |
1-7/8" |
7" |
| 1/10 H |
3-13/16" |
3-1/2" |
| 1/15 V |
1-7/8" |
4-3/4" |
| 1/15 H |
3-13/16" |
2-3/8" |
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ADVERTISING IN THE
GUIDE TO JEWISH CHICAGO 2007:
RATE INFORMATION
PUBLICATION DATE: June 1
Deadlines: Space reservation and copy: April 19
Camera ready: April 26
Rates for Advertisers in the Guide
Please call our office for information (847.966.0606).
Premium Charges
Inside Front Cover - 25%
Back Cover - 25%
Center 4 - 25%
Inside Back Cover - 20%
Page 3 - 15%
Color Charges
2 Color $150
4 Color $300
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ADVERTISING IN
CHICAGO JEWISH NEWS ONLINE:
RATE INFORMATION
Online banner and text ads run for a minimum of one month, are
payable in advance for the first month and invoiced in subsequent
months.
Statistics are available online for advertisers.
Ads circulate randomly throughout Chicago Jewish News
Online except on the front page. Front page ads are available and are
priced separately from site ads. An advertiser can arrange both
placement on the front page and circulation throughout the site via the
banner ad database.
Pricing depends on the size of the ad, the length of its run, and
whether the ad is part of the general banner ad database, is a home
page ad or is a combination of those factors.
All banner ads are 120 pixels wide including any borders. They
should be submitted as .gif or .jpg files, attached to an email. Your
email should read as follows in the subject line: BANNER AD FOR NAME OF
YOUR ORGANIZATION. The text of your email should contain the
name, phone number and email address of the person submitting the ad,
the name of the organization and the url (web address) to which the
banner refers.
Special arrangements for variations in length of run, size or
placement can be worked out with our advertising executives. Following
are samples of pricing for some standard arrangements.
Banner ad database
$100/month: 120 pixels wide x 60 pixels high
$200/month: 120 pixels wide x 120 pixels high
$300/month: 120 pixels wide x 180 pixels high
Home page ads
$200/month: text link (name of organization only)
$400/month: 183 pixels wide x 100 pixels high (left column)
$500/month: 183 pixels wide x 190 pixels high (left column)
$600/month: 183 pixels wide x 400 pixels high (left column)
$400/month: 190 pixels wide x 100 pixels high (right column)
$500/month: 190 pixels wide x 200 pixels high (right column)
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To Advertise
